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    AP Morgan aim to deliver a high quality professional service, your satisfaction is paramount. Here at AP Morgan we understand the stress involved when moving home, that's why we tailor make our services that are bespoke and specifically based around your needs and requirements. Based in arguably the largest estate agency branch office in Redditch, our experienced, fully trained and friendly team will work for you to get you the best possible price in the shortest possible time
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Sellers Guide
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    Accurate valuation

    As a seller, your main objective should be to sell your property at the best possible price in the shortest possible time. Our expert property valuers carry out hundreds of valuations every month, providing us close and unmatched knowledge of property values in your area.

    This is why, we endeavour to achieve around 2-3% higher price on average across all our clients' properties, in comparison to the average price achieved by other agents in our local areas.

    You can instantly find out how much your property is worth, by using our quick and simple Instant Online Valuation tool.

    Alternatively, please call our offices or complete the property valuation request form to arrange a Free No Obligation property valuation.

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    Choosing an Estate Agent

    When choosing an estate agent, you must consider their high street presence, whether they will be available to carry out accompanied viewings, when they will be able to conduct viewings and what kind of marketing your property will receive. These are critical to obtaining the maximum exposure and price for your property.

    You must also check if your agent will arrange legally-required Energy Performance Certificate on your behalf or if you need to arrange this yourself? AP Morgan can arrange this for you through team of in-house domestic energy assessors. You must have commissioned an EPC before your property can be marketed.

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    Instructing a Solicitor

    The effective sale of your property can be highly dependent on the instruction of an efficient and experienced solicitor. It is best if you carry out some research and choose a solicitor before you put your property on the market as this will help to avoid delays.

    We work with some of the best local and national solicitors and we can therefore offer recommendations if required.

    You can also benefit from using our quick and easy Instant Online Conveyancing Quotation system to get a Free No Obligation quote of solicitor's fee for selling and/or buying a property, from a highly respected conveyancing firm who we normally work with.

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    Presenting Your Property
    Remember, first impression counts. So, presentation of your property can be critical in achieving a successful sale.

    You should consider dealing with any DIY jobs you have been thinking to get done, may be add a fresh coat of paint where needed and try to declutter as much as possible to make the rooms appear larger.

    AP Morgan's team of dedicated professional 'Photographers' will then take high quality photographs, produce interactive floor plans and write property descriptions, all in just one visit.

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    Marketing Your Property

    In order to find the perfect buyer for your property, you need to give your property maximum exposure across a wide range of media including 24/7 high street digital screens, all major internet property portals, social media and local newspaper.

    When you instruct AP Morgan to sell your property you will automatically benefit from our unrivalled, all-inclusive marketing package which includes all of the above as well as exposure on our cutting-edge interactive website, full colour property brochure with floor plan, our distinctive AP Morgan 'For Sale' board, automatic regular email and SMS alerts and much more.

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    Accompanied Viewings
    Accompanied viewings mean that we can use our expertise to help sell your property. Part of our marketing strategy is to focus on maximising viewing opportunities for your property. Majority of the offers are obtained when we accompany the potential buyers at your property which we can also do after work and at weekends. We will always contact you first to arrange a convenient time for viewing to take place.
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    Receiving an Offer

    When an offer is received we will immediately inform you both verbally and in writing.

    Any special conditions of the offer will also be stated in writing and we will 'financially qualify' the buyer(s) i.e. we will check their financial ability to proceed with the purchase of your property before you decide whether to accept the offer.

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    Sale Agreed

    Once you accept an offer we will ask you to confirm your solicitor's details, write to all parties to confirm the agreed price as well as preparing a memorandum of sale which we will send to all parties including both solicitors. At this point, AP Morgan SOLD (subject to contract) board will also be erected at your property (if applicable).

    Your solicitor will then send out a draft contract to the buyer's solicitor who will then carry out preliminary enquiries. At this stage you will also be able to agree on dates for the survey on your property, exchange of contracts and proposed date for completion.

    Our dedicated in-house 'After-Sales' team will advise you and negotiate on your behalf throughout this process, keeping you informed every step of the way.

    There are no legal obligations until both parties have signed the contracts.

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    Exchange of Contracts

    Exchange of contracts' takes place once the following have been confirmed and agreed:

    • Initial enquiries following receipt of the draft contract
    • Evidence of a good title
    • Specific matters highlighted in the Lease, if relevant
    • Local search enquiries
    • Fixtures and fittings to be included in the sale
    • Any special conditions of the sale
    • The buyer's mortgage offer


    Once the contract has been signed by both the seller and the buyer, the deposit (typically 10% of the purchase price) will be telegraphically transferred or paid in the form of a banker's draft by the buyer's solicitor to seller's solicitor. The completion date is then set by mutual agreement.

    At this point, the deal becomes legally binding and there are massive financial penalties if any party is unable to complete the transaction.

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    Completion

    Completion takes place when the outstanding monies (typically 90% of the purchase price) are transferred from the buyer's solicitor' account to your solicitor's account.

    Your solicitor will inform you once the money has cleared in your account and then they will notify us and give us permission to release the property keys to the buyer.

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    Congratulations, your property is now sold!
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Buyers Guide
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    Get Started
    When buying a property, the first step is to determine your budget and to find out how much money you can borrow. We can help you with this by arranging a FREE consultation with one of our fully qualified independent Financial Advisors, who will be able to confirm to you the amount which you can afford to spend on a property and what the monthly mortgage payments will be. Our advisors will also provide you with an AIP i.e. 'Agreement in Principle' certificate. You will need this as proof that you can obtain a Mortgage to show other estate agents before they will accept an offer from you.
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    Book Viewings

    Once you know how much you can borrow and you've acquired your AIP i.e. mortgage agreement in principle, you can then start to view properties. You can benefit by registering your requirements criteria with us i.e. your maximum budget, which areas you would like to live in, how many bedrooms you need and which type of property you want etc. Once you register with us, our ingenious system and friendly property consultants will keep you updated via email and phone, with our latest properties that may interest you.

    You can ask us to arrange viewings for you on as many properties as you need to see until you feel happy enough to make an offer.

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    Need to sell a property first?

    If your purchase of a property depends upon the sale of your currently owned property, then now is the time to put your property on the market. If you would like to get an idea of the current value of your property, you can benefit by using our Instant Online Valuation tool which allows you to instantly see how much your current property might be worth today.

    If you are already on the market and need to change your estate agent for a fresh approach or if you are considering selling your property in the near future and would like to discuss the service we can offer you, we would be delighted to hear from you. Please contact us now to arrange a free no obligation property valuation.

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    Make Offer(s)
    Once you have found a suitable property, you will then need to make an offer. You will have to put your offer forward to the selling agent who will liaise with you and the sellers to agree a sale (subject to contract).
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    Agree a Sale
    Once the sellers have accepted your offer, we will confirm this in writing to you, take the property off the market and mark it as Sold (subject to contract). We will typically at this stage stop arranging any further viewings on the property.
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    Choose a Solicitor
    Once a sale has been agreed, you will then need a solicitor who will take care of the related legal matters and sales progression. We can help you find good local and national solicitors who we usually work with on regular basis. You can rest assured that you'll be in safe hands with a competitively priced and efficient service as we only recommend like-minded and forward thinking solicitors.
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    Apply For Mortgage

    Once you have agreed a sale on your dream property and chosen a solicitor, it is vital that we apply for your mortgage as quickly as we can to avoid any needless delays. Our in-house independent advisors will search the Whole of Market to help you find the right mortgage product for you. The mortgage application process only takes around an hour and you will require to bring the following proofs with you to enable our financial advisor to submit the application on your behalf;

    1. A valid photographic ID & proof of address
    2. Last three months' pay slips (if employed) or last two years accounts (if self-employed)
    3. Proof of deposit (e.g. bank statements)
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    Wait for Mortgage Valuation Survey
    Once the initial mortgage application has been submitted by our financial advisors and also accepted by the mortgage company, the lenders will then instruct a Mortgage Valuation Survey to be carried out at the property in order to ensure that the agreed sale price is the correct value of the property and that the building is in a good condition. Your lenders' instructed Survey Company will contact us to arrange the access to the property, and if all is satisfactory, you can expect your 'Mortgage Offer' to follow in a few days.
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    We Will Keep You Updated
    At AP Morgan we have our own in-house AfterSales Team, who will keep you updated with every step of the way. They will liaise with all the relevant parties involved in the transaction and work towards an anticipated target 'Completion Date' which is agreed mutually by the sellers and buyers and facilitated by the solicitors.
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    Mortgage Offer
    Once your chosen lender is happy with the outcome of the Valuation Survey, the official mortgage offer will then be sent out to you and to your solicitor.
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    Sign the Contracts
    Once the solicitors have prepared and received all the necessary paperwork and other relevant information, they will then send out the contract to both sellers and purchasers who will need to sign the contract in readiness for the exchange of contracts.
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    Exchange Contracts
    Once all the parties involved in the 'chain' have signed the contracts and all solicitors have received/prepared everything they require, they will then arrange a formal exchange of contracts. Everyone involved will then agree on an actual 'Completion Date' and the solicitors will then be in a position to exchange contracts, which in simple terms means that the deal becomes legally binding and there are massive financial penalties if any party is then unable to complete the transaction.
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    Collect Keys on Completion
    You can expect to get to this stage typically 8-12 weeks after you had agreed the sale. This is the big day when all parties involved in the chain actually move into their new homes. On this day your solicitors will transfer your funds into the bank account of the seller's solicitor. Once the funds have been cleared into the sellers account (usually around lunch time), the seller's solicitor will then call us to confirm to release the property keys to you. You will usually need to collect the keys from your local AP Morgan branch office and sign for them. That's it, all done and dusted.

    Your dream home is now actually yours...
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Meet the Team
  • Team Member

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    Joe Phillips - Director
    What is an interesting fact about yourself? I used to play rugby, I've boxed for cancer research and raised over £1000.
    What is your favourite food? Anything spicy.
    What is your favourite drink? Double espresso.
    Do you have any pets? No, but I borrow my parents'.
    Where is your favourite holiday destination? Dubai.
    What is your dream property? A cottage within a quaint village.
    What is your favourite film? The Notebook, 100%.
    What is your favourite quote? "It ain't about how hard you hit. It's about how hard you can get hit and keep moving forward..."
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    Ella Day (MNAEA) - Property Sales Consultant
    What is an interesting fact about yourself? I used to do Jiu-Jitsu.
    What is your favourite food? Chinese Takeaway.
    What is your favourite drink? A Pornstar Martini!
    Do you have any pets? No I don't.
    Where is your favourite holiday destination? Florence, Italy.
    What is your dream property? An apartment in New York or London.
    What is your favourite film? Fight Club.
    What is your favourite quote? "Don't stop when you're tired, stop when you're done."
  • Team Member

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    Kirsty Wootton - Property Sales Consultant
    What is an interesting fact about yourself? I once met the Queen's mother.
    What is your favourite food? Burrito bowl.
    What is your favourite drink? Mojito.
    Do you have any pets? Yes, I have 3 cats and a dog.
    Where is your favourite holiday destination? Anywhere hot with a beautiful beach.
    What is your dream property? A big detached property to fit all my pets in!
    What is your favourite film? Pretty Woman.
    What is your favourite quote? "The only impossible journey is the one you never begin".
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    Natalia Lejzak - Property Sales Consultant
    What is an interesting fact about yourself? I once promoted a new band
    What is your favourite food? Carbonara
    What is your favourite drink? Iced Caramel Latte
    Do you have any pets? Yes, I have a Shih Tzu called Toby
    Where is your favourite holiday destination? My dream is to go to Tenerife
    What is your dream property? A modern property with huge windows.
    What is your favourite film? Dirty Dancing
    What is your favourite quote? "Big journeys begin with small steps"
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    Mark Brazier - Property Viewing Agent
    What is an interesting fact about yourself? I was blown off my feet in 1996 by a bomb in Manchester.
    What is your favourite food? Bread.
    What is your favourite drink? Red Wine.
    Do you have any pets? Yes, 2 cockapoos called Rudi and Kenny.
    Where is your favourite holiday destination? Tuscany.
    What is your dream property? A villa in Tuscany.
    What is your favourite film? Breakfast at Tiffany's.
    What is your favourite quote? "The greatest glory in living lies not in never falling, but in rising every time we fall".
  • Team Member

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    Ilene Strydom - Aftersales Consultant
    What is an interesting fact about yourself? I come all the way from South Africa.
    What is your favourite food? Mac and cheese.
    What is your favourite drink? Strawberry milkshake.
    Do you have any pets? I do not have any pets.
    Where is your favourite holiday destination? New York.
    \What is your dream property? A large house on a farm, with a Motocross track for my Son.
    What is your favourite film? Man On Fire.
    What is your favourite quote? "If you just want to walk fast, walk alone. If you want to walk far, walk together"
  • Team Member

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    Rebecca Blake (MNAEA) - Aftersales Consultant
    What is an interesting fact about yourself? I'm an experienced horse rider and owned horses for 20 years.
    What is your favourite food? Any fresh seafood, and I'm partial to a cheese board.
    What is your favourite drink? An Espresso Martini.
    Do you have any pets? Not at the moment.
    Where is your favourite holiday destination? Las Vegas, I've been twice.
    What is your dream property? A quaint cottage by the sea.
    What is your favourite film? All of the Harry Potter films.
    What is your favourite quote? "Be yourself, everyone else is already taken"
  • Team Member

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    Samantha Holland - Aftersales Consultant
    What is an interesting fact about yourself? I have a Forensic Psychology Degree.
    What is your favourite food? Any seafood.
    What is your favourite drink? Good coffee.
    Do you have any pets? Yes one cat called Izzy.
    Where is your favourite holiday destination? Anywhere in the Alps.
    What is your dream property? A period double fronted country property.
    What is your favourite film? Any Harry Potter film.
    What is your favourite quote? "Work smarter, not harder"
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    Chloe Bancroft (DEA) - Photographer
    What is an interesting fact about yourself? I was once in a BBC drama.
    What is your favourite food? My favourite meal is a medium rare fillet steak with dolcelatte sauce.
    What is your favourite drink? Gin and lemonade.
    Do you have any pets? I have a Great Swiss Mountain Dog called Luna who is over 50KG!
    Where is your favourite holiday destination? Thailand, the food is amazing!
    What is your dream property? A barn conversion with enough land for farm animals.
    What is your favourite film? Bohemian Rhapsody.
    What is your favourite quote? "The purpose of our lives is to be happy" - Dalai Lama
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    Dean Wright - Photographer
    What is an interesting fact about yourself? I can mimic a pigeon's call by whistling with my tongue.
    What is your favourite food? Gyu-Don.
    What is your favourite drink? Anything coffee related.
    Do you have any pets? I have a Saluki I named Leo, after my parents star-signs.
    Where is your favourite holiday destination? San Francisco, my sister lives there, which adds to the joy of visiting!
    What is your dream property? Something mid-sized with cosy rooms, rounded windows and a woodsmoke oven in a serene location.
    What is your favourite film? Bladerunner 2049.
    What is your favourite quote? "Yesterday is history, tomorrow is a mystery, today is a gift, that is why it's called the present"
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    Customer Testimonials
    • Introduction

      We are a local team of professionals.
      We don't do business, we do relationships, and this is what sets our service standards higher.

      We pride ourselves in helping you achieve the best possible price, in the shortest possible time to suit you, while ensuring a smooth and stress-free experience.

    Testimonials from Sellers

    • Seller Testimonial

      Fantastic all round service
      Fantastic all round service, all round from start to finish. Would highly recommend.
      Alan Bolton
    • Seller Testimonial

      Service received from AP Morgan is A1
      Service received from AP Morgan is A1. Both sale and progression have been excellent, couldn't ask for a better estate agent. Congratulations to Ellie on selling the property
      B Hefford
    • Seller Testimonial

      Highly recommended team from start to finish
      Highly recommended team from start to finish. The team filled in all the blanks that you need to know about the whole process. Thanks again.
      Mr Belle
    • Seller Testimonial

      Nothing was ever to much for them.
      I called AP Morgan because I'd heard good things about them, My first contact was with Joe who came out to value our home and offered us really useful advice that we desperately needed. Joe advised we speak to Daniel after meeting with him because we where unsure what we wanted to do, Dan gave us some great advice about remortgages as we didn't ideally want to move as my wife and I had recently both started new careers. AP Morgan gave us lots of free advice and nothing was ever to much for them, highly recommend and very trustworthy.
      Matthew Hope
    • Seller Testimonial

      The service was excellent
      I'd like to thank Joe and his team at AP Morgan for all their help and expertise during the sale of my house. The service was excellent and professional all the way through the sale process and they were always there to answer any questions or give advice when needed. I would have no hesitation in using AP Morgan again, and highly recommend them to anyone looking for a decent reliable and knowledgeable estate agent.
      Mandy Green 
    • Seller Testimonial

      FANTASTIC SERVICE from Start
      FANTASTIC SERVICE from Start to Finish. Joe and his team have been unbelievable and helped guide my wife and I through every step of the process. Joe offered his expert knowledge and sold our house for above the asking price within 24 hours, ensuring the best candidates viewed our property. Once price agreed, AP Morgan's After Care team ensure you are kept up to speed with the process at every stage! Very approachable and trustworthy
      Paul O'Brien
    • Seller Testimonial

      Couldn't ask for more
      Not sure if it's Joe or AP Morgan, but they know how to sell houses! I have now sold two properties with AP Morgan and both times it took less than 24 hours to get a sale and both times we got more than our asking price. Joe always has a handful of interested clients and gets them straight into viewing when new properties come up. This has meant we sold both houses to the very first people through the door, without even having to put a sign up. Couldn't ask for more. Iain Rob Wright
    • Seller Testimonial

      Excellent service from valuation to completion
      A special thank you from myself and Phil to Joe and Sahlia for helping with both the sale and purchase of our house move. Excellent service from valuation to completion. We got there in the end! A big thank you to anyone else involved.
      Alex Munsey
    • Seller Testimonial

      Extremely professional and helpful throughout
      Joe Phillips from AP Redditch Branch helped my fiancé and I find our dream home. We found everyone within AP to be extremely professional and helpful throughout the whole process.We have recommended them to family members and friends.
      Tyron Harris

    • Seller Testimonial

      Great friendly efficient
      Sold my house great friendly efficient agent simply the best. Recommended to my friends and family.
      Mandy Rogers
    • Seller Testimonial

      Brilliant from the very start
      Brilliant from the very start! They came out and valued our property and the price was exactly as we expected. The sale took a little longer than we hoped because of a few legal issues with someone above is in the chain but we were kept updated by Mizbar and to be fair she was brilliant. We wouldnt have done it without her. I have no hesitation in recommending this agency to all my frends and family. Thank you all so much!Love Heather and Derek
      Heather Chappelle
    • Seller Testimonial

      full asking price on the first day
      Joe and the team provided excellent service, in a very friendly and professional manner. Our house was sold for the full asking price the first day it appeared on their website and we were kept up to date with progress every step of the way. Would definitely use them again and will recommend A P Morgan to friends and family.
      Malcolm Bishop
    • Seller Testimonial

      Many thanks to you all
      What a fantastic team at AP Morgan in Redditch!! We sold in just a few days, thanks to the great photos from Benny, and Sahlia managed to get us a few thousand pounds more than we expected. Then Misbah kept us regularly informed of progress during the sales process, and the whole process from start to finish was only 7 weeks!! Many thanks to you all. Mike & Karen
      Michael Ellis
    • Seller Testimonial

      Top notch service
      Top notch service from Joe and all of his team in Redditch: helped us to get our old place sold nice and quick and sorted us out with just what we wanted to move into. Very helpful in getting the whole process moved along quickly too!
      James Robertson
    • Seller Testimonial

      Amazing Team
      Amazing Team, hard working and courteous. I'm typing this from our new home - its been a long journey but we finally got here and all thanks to the team at AP Morgan Redditch. Good communication, solid team.
      Ash Robinson
    • Seller Testimonial

      All thanks to great Agency work
      AP Morgan Team, Again from Joe and his team an amazing supportive and professional service. House went under offer within 24 hours and the whole transaction took just over 5 weeks to Completion. All thanks to great Agency work - the best in town.Thank you. Cheryl
      Cheryl White

    Testimonials from Buyers

    • Buyer Testimonial

      I was very impressed with the service of your agency. We were shown around several times by Ellie who was always eager to help us. Can I say a special thank you to your After Sales team who worked tirelessly to push the sale through - I wouldn't be here yet without your help
      H Barlett
    • Buyer Testimonial

      As a first time buyer I found all the staff very helpful in talking me through the process. Lots of useful advice give. Thank you very much
      Allie Barnett
    • Buyer Testimonial

      Excellent service to completion
      A special thank you from myself and Phil to Joe and Sahlia for helping with both the sale and purchase of our house move. Excellent service from valuation to completion. We got there in the end! A big thank you to anyone else involved.
      Alex Munsey
    • Buyer Testimonial

      Great to deal with
      Good agency - friendly, contactable and professional. Great to deal with.
      Michael Bryzak
    • Buyer Testimonial

      pleasantly surprised with the helpfulness
      Just move to the area, and was pleasantly surprised with the helpfulness and professional service I received from the team at the Redditch branch. many thanks.
      Colin Coleman
    • Buyer Testimonial

      professionalism was outstanding
      Me and my partner have been looking for a property for over a year now and have used a number of estate agents all of which have failed to meet our expectations! We contacted AP Morgan and have dealt with Joe Phillips from that day he found us a house for the right price in the right area within 2 weeks of our first conversation, his professionalism was outstanding and would highly recommend his service.
      Luke Simcox
    Contact us

    Disclaimer

    The content on this Microsite has been uploaded by A P Morgan , Redditch. Rightmove Group Limited makes no warranty as to the accuracy or completeness of the content, any queries should be sent directly to A P Morgan , Redditch. Where properties are displayed on a page, this comprises a property advertisement. Rightmove Group Limited who operate the website Rightmove.co.uk makes no warranty as to the accuracy or completeness of the advertisement or any linked or associated information, and Rightmove has no control over the content. These property advertisements do not constitute property particulars. The information is provided and maintained by A P Morgan , Redditch. Please contact the agent directly to obtain any information which may be available under the terms of The Energy Performance of Buildings (Certificates and Inspections) (England and Wales) Regulations 2007 or the Home Report if in relation to a residential property in Scotland and if you have any query over the content.

    *Guide Price: An indication of a seller's minimum expectation at auction and given as a “Guide Price” or a range of “Guide Prices”. This is not necessarily the figure a property will sell for and is subject to change prior to the auction.

    Reserve Price: Each auction property will be subject to a “Reserve Price” below which the property cannot be sold at auction. Normally the “Reserve Price” will be set within the range of “Guide Prices” or no more than 10% above a single “Guide Price.”

    Auction Fees: The purchase of this property may include associated fees not listed here, as it is to be sold via auction. To find out more about the fees associated with this property please call A P Morgan , Redditch on +441527406956.