When you buy a house, it's not just the bricks and mortar you're buying, it's a whole lifestyle. That's Susi Morgan's view - as one of the county's most successful and dynamic country property specialists - and it's a philosophy that has underpinned the rapid growth of her business since she established it fifteen years ago.
Simply visiting Morgan & Associates' premises in Little Milton is enough to prove the point. The office occupies a charming Grade II listed 17th century thatched cottage, reflective of the tasteful and individual properties that dominate her portfolio - the office has been featured in the TV series Midsomer Murders. With property sales ranging from £150,000 to £3 million Susi knows her business and provides a high level of service to compete with traditional international estate agencies. Susi started her career in marketing, working on Texaco Oil's overseas account, before moving into estate agency work 25 years ago honing her skills with the large corporate's as well as with the smaller independent agencies. During all that time she has also lived in rural Oxfordshire and Buckinghamshire, playing an active part in village life - she is well known both as a former member of Great Haseley Parish Council and for organising and participating in fundraising activities - and she works hard at matching the purchaser to the property rather than settling for being another faceless corporate agent.
Helping her achieve that aim is her hand picked team - Tom Mellor, Susan Norwood, Julia Metcalfe and Sarah Cavalier - all specialists and all driven by the same 'bespoke service' ethic. "It's not enough just to get the valuations right and advertise the properties," says Susi. "We have to add value, and that means taking the time to sit down and discuss needs with prospective purchasers and present them the properties that really answer their needs." The same applies to vendors, she adds. Clients with the sought after properties she specialises in have a right to feel their sale is being handled personally and sensitively. Helping the process is the Morgan & Associates affiliated office in Park Lane, providing a steady supply of well-heeled Londoners searching for the ideal country property.
As well as fuelling Morgan & Associates' sales stream, that also helps boost the lettings side of the business, which is expanding fast. Morgan & Associates offers a custom lettings service - everything from a simple rental agreement to a full property management package. Julia Metcalfe is Lettings Manager and has a wide range of experience in sales and lettings. Morgan & Associates offer an excellent service with professional staff and first rate marketing skills.