This month’s sellers cut asking prices by -1.7% (-£4,138) the largest price drop in July for four years
New sellers outnumber successful buyers by nearly 2:1, with miserable ‘viewing’ weather plus Olympic distractions adding to the ‘summer selling challenge’
Sellers’ challenge is to make first impressions count - potential buyers spend an average of just 2.7 seconds judging a seller’s summary advert before deciding whether to take their interest further or dismiss
Those keen to sell this summer should get the ‘market intel’ on what it takes to improve their property’s quality, value and appeal to make a positive impression