July 2011 Rightmove Overseas Search Report

Friday, 26th August, 2011 by Chris Please

Record Breaking Month for traffic on Rightmove Overseas

Highlights

  • 52% of locations saw an increase in searches, and  48% of locations saw a decrease in searches
  • Over 2 million searches for overseas property on Rightmove for the first time!
  • Searches for Canadian property have risen 64% month on month
  • Italy jumps into 4th most searched for country, leapfrogging Portugal
  • 4 Portuguese regions amongst the biggest fallers
  • Montenegro rises 10 places

Commentary

Commenting on the climbers and fallers in this month’s search chart Shameem Golamy, Head of Overseas at Rightmove said:

“The British appetite for property abroad shows no sign of slowing down as over 2 million searches were performed on Rightmove for overseas property in July; a record number for the site. The big winner was France with 3 different regions receiving 40% more searches than in June, whilst new advertiser stock in Canada has led to an increase in user activity.

This month has seen a decrease in searches for Portugal, which benefits Italy by allowing them to become the 4t h most searched for country on the site. Both Southern Mediterranean countries, Portugal has already received a bail out from the European Union and has had their credit rating downgraded to ‘junk’ status which makes investors nervous, whereas Italy, although still in a precarious state financially, still seems to have the buyers confidence.

Overall, even in this economic climate; and maybe because of it, Brits are still chasing the overseas dream.”

Olann Kerrison, Senior Currency Analyst at Moneycorp said:

“The decline in interest in Portuguese property is most likely related to concerns about the economic situation. However, an increase in searches for Italian homes would suggest that buyers are still struggling to reconcile the possibilities of clinching a deal in an uncertain climate, against the risks of the host country’s economy declining further.

The euro has remained relatively strong against the pound throughout the crisis across Europe, which might explain why investors are expressing a strong interest in countries as far afield as Canada. Despite the dollar also strengthening against the pound in July, the Canadian property market is seen as a safer bet at the moment, having been largely un-affected by the global financial crisis.”

Search Data Highlights

Top 10 Climbers and Fallers this month (areas with > 100 searches a day)

Top 10 Climbers

% Change Searches

Chart Position

Chart Change

Top 10 Fallers

% Change Searches

Chart Position

Chart Change

British Columbia,
Canada

89.06%

155

61

 

Costa Verde,
Portugal

-12.01%

136

-23

Ontario,
Canada

87.89%

185

61

 

Punjab,
India

-10.17%

172

-27

Los Angeles County,
United States of America

55.96%

98

25

 

New South Wales,
Australia

1.82%

33

-10

Aude,
France

52.41%

147

19

 

Silver Coast (Costa de Prata),
Portugal

2.34%

75

-9

Calvados,
France

52.02%

157

30

 

Sardegna,
Italy

2.63%

119

-16

South Australia,
Australia

49.93%

146

14

 

Lisboa,
Portugal

3.50%

175

-22

Herault,
France

47.10%

177

28

 

Sicilia,
Italy

4.14%

139

-7

Berlin,
Germany

45.90%

103

24

 

Piemonte,
Italy

4.49%

149

-8

Black Sea North,
Bulgaria

43.50%

156

19

 

Queensland,
Australia

5.12%

58

-7

Victoria,
Australia

42.40%

76

3

 

Lisbon and Lisbon Coast,
Portugal

7.64%

96

-6


Top 10 Trending* Searches this month (areas with > 100 searches a day)

These are the locations showing the most consistent positive performance in searches on Rightmove Overseas.

Destination

Area

% Change Searches

Chart Position

Monthly Chart Change

Quarterly Chart Change

Yearly Chart Change

Chart
Trend

British Columbia

Canada

89.06%

155

61

110

135

37

Poland

Poland

10.87%

50

-5

70

66

23

Jamaica

Jamaica

39.16%

186

16

55

56

18

Monaco

Monaco

29.09%

158

4

55

833

18

Ontario

Canada

87.89%

185

61

53

74

18

Montenegro

Montenegro

32.25%

161

10

47

26

16

Manche

France

35.49%

168

16

47

36

16

Dodecanese islands

Greece

8.40%

174

-16

42

38

14

Calvados

France

52.02%

157

30

39

45

13

Aude

France

52.41%

147

19

32

41

11

*Chart Trend is a rolling average of the three previous monthly changes in chart position

You can download the full Rightmove Overseas Search Report from our blog including Top 40 locations, Top 20 countries with regional breakdowns for Spain, France, Italy, Portugal and the USA.

Editors Notes

This data is compiled from searches made by users of www.rightmoveoverseas.co.uk during the period 1st July to 31st July 2011. Our website records explicit searches that users make for locations chosen from our map based search, or that are entered into search fields and includes tourist regions we have defined for ease of recognition.

  • % Change Searches is the % change in searches on the previous month
  • Chart position is absolute and determined by aggregate search volume for that location i.e. all the explicit searches for the location plus any explicit searches for sub-regions of the location e.g. Searches for ‘France’ include searches for ‘Paris’.
  • Monthly Chart Change is the difference in chart position on the previous month.
  • Quarterly Chart Change is the difference in chart position from 3 months ago.
  • Yearly Chart Change is the difference in chart position from 12 months ago.
  • Chart Trend is a rolling average of the three previous monthly changes in chart position.

The data in this report does not constitute specific advice, forecast or recommendation and is for general interest only. Readers must perform their own research and seek independent professional advice before making any decision to purchase or invest in property abroad.

About Rightmove Overseas

Rightmove Overseas is part of Rightmove.co.uk, the UK’s number one property website and advertises properties for sale in over 90 countries around the globe from agents, developers and owners. On average, Rightmove Overseas receives 80,000 unique visitors a week and generates over 1,700,000 overseas property searches a month for advertisers. Visit us at www.rightmoveoverseas.co.uk.

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