A spokesman for the Association of Independent Tour Operators said that like neighbouring Spain, the country has looked to culture and wine to increase the range of its appeal to visitors.
"It still has the lounging on the beach [factor], but people are realising that Portugal does have a lot more to offer. It is becoming more mature as a destination," he commented.
Such factors may interest Portugal property investors thinking of buying in areas famous for their culture and wine-making.
One area that may particularly interest buyers of Portugal property is the Silver Coast, which was featured recently in the Manchester Evening News.
In its piece on the region, the paper praised its beaches, historic towns, wineries and golf courses.
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