Rightmove Overseas Search Report April 2012

Thursday, 3rd May, 2012 by Chris Please

Traditional Holiday Destinations Win as Thoughts Turn to Summer Sun

Highlights

  •  49.22% of locations saw an increase in searches , 50.72% of locations saw a decrease in searches and 0.06% no change
  •  Investors eye up properties in Greece and Ireland
  •  Spanish locations dominate the top 10 climbing regions
  •  Top 7 most searched for countries stay the same for a second month
  •  Traditional Ski countries such as Switzerland, Austria and Canada fall as the snow melts
  •  Germany falls in popularity

Commentary

Commenting on the climbers and fallers in this month’s search chart Shameem Golamy, Head of Rightmove Overseas said:

“With the wet weather in the UK, users have turned to Rightmove Overseas to search for overseas property in record numbers with over 2.9 million searches in April. The main beneficiary of this increased search activity has again been the traditional Spanish destinations of Benidorm, Estepona and Torrevieja, as people look for properties in familiar locations. Albufeira and Carvoeiro in Portugal have also benefitted from extra searches, as has Sydney in Australia.

The economic woes affecting parts of Europe has failed to deter buyers in the UK interested in overseas property, with both Malta and Ireland rising 20% in searches month on month.  Greece has risen to 8th place in our top 20 and Turkey continues to perform well, attracting 17% more searches than March. Germany, usually a favourite destination of UK investors, seems to be gradually losing interest, as do Austria and Poland. It seems that UK buyers are more inclined to look for warmer destinations as thoughts turn towards the summer.”

Charles Purdy, Managing Director of Smart Currency Exchange said:

"People aren’t just looking at property in Europe they are buying there as well. With the €/£ exchange rate hitting €1.23/£, a rate last seen 24 months ago, we have seen record buying of euro’s over the last month. France and Spain continue to be at the top of the list as the favourite place for lifestyle buyers. I get the feeling that while sterling continues to hold its own against the euro this will continue.

Sterling has also strengthened against the US dollar and the Australian dollar which has seen increasing interest in property in these countries, especially Florida."


Search Data Highlights

Top 10 Climbers and Fallers this month (areas with > 100 searches a day)

Top 10 Climbers

% Change Searches

Chart Position

Chart Change

Top 10 Fallers

% Change Searches

Chart Position

Chart Change

Sydney,
Australia

48.48%

168

52

 

Rheinland-Pfalz,
Germany

-30.88%

196

-56

Albufeira,
Portugal

42.14%

172

44

 

Bayern,
Germany

-27.57%

199

-50

Nerja,
Spain

39.84%

167

40

 

Aude,
France

-23.86%

151

-21

Benidorm,
Spain

38.59%

174

37

 

British Columbia,
Canada

-21.61%

146

-19

Estepona,
Spain

38.16%

224

42

 

Canterbury,
New Zealand

-21.55%

208

-40

Villamartin,
Spain

37.30%

173

33

 

Vaud,
Switzerland

-20.45%

222

-44

Picardie,
France

36.58%

209

35

 

Finistère,
France

-19.70%

184

-35

Torrevieja,
Spain

35.75%

163

33

 

Centre,
France

-19.10%

223

-42

Costa Tropical,
Spain

35.14%

92

17

 

Valencia,
Spain

-18.69%

156

-20

Marbella,
Spain

32.71%

122

16

 

Alentejo,
Portugal

-17.26%

131

-25

Top 10 Trending* Searches this month (areas with > 100 searches a day)

These are the locations showing the most consistent positive performance in searches on Rightmove Overseas.

Destination

Country

% Change Searches

Chart Position

Monthly Chart Change

Quarterly Chart Change

Yearly Chart Change

Chart
Trend

Pacific Islands

 

48.03%

228

62

111

-22

37

Aragón

Spain

22.69%

160

23

94

50

31

Torrevieja

Spain

35.75%

163

33

62

57

21

Estepona

Spain

38.16%

224

42

64

77

21

Jávea-Xábia

Spain

22.38%

162

22

59

36

20

Benidorm

Spain

38.59%

174

37

56

5

19

Dodecanese islands

Greece

18.09%

170

12

53

47

18

South Australia

Australia

18.89%

98

5

53

58

18

Carvoeiro

Portugal

27.78%

220

32

49

32

16

Benalmádena

Spain

22.39%

214

27

46

95

15

*Chart Trend is a rolling average of the three previous monthly changes in chart position

 

You can download the full RightmoveOverseas Search Report from our blog including Top 40 locations, Top 20 countries with regional breakdowns for Spain, France, Italy, Portugal and the USA.


Editors Notes

This data is compiled from searches made by users of www.rightmoveoverseas.co.uk during the period 1st April to 30th April 2012. Our website records explicit searches that users make for locations chosen from our map based search, or that are entered into search fields and includes tourist regions we have defined for ease of recognition.

  • % Change Searches is the % change in searches on the previous month
  • Chart position is absolute and determined by aggregate search volume for that location i.e. all the explicit searches for the location plus any explicit searches for sub-regions of the location e.g. Searches for ‘France’ include searches for ‘Paris’.
  • Monthly Chart Change is the difference in chart position on the previous month.
  • Quarterly Chart Change is the difference in chart position from 3 months ago.
  • Yearly Chart Change is the difference in chart position from 12 months ago.
  • Chart Trend is a rolling average of the three previous monthly changes in chart position.

The data in this report does not constitute specific advice, forecast or recommendation and is for general interest only. Readers must perform their own research and seek independent professional advice before making any decision to purchase or invest in property abroad.

About Rightmove Overseas

Rightmove Overseas is part of Rightmove.co.uk, the UK’s number one property website and advertises properties for sale in over 85 countries around the globe from agents, developers and owners. On average, Rightmove Overseas receives 80,000 unique visitors a week and generates over 2,500,000 overseas property searches a month for advertisers. Visit us at www.rightmoveoverseas.co.uk.

You may also like these related posts:

  1. Rightmove Overseas Search Report March 2012
  2. Rightmove Overseas Search Report February 2012
  3. April 2009 Rightmove Overseas Search Report
  4. Overseas Search Report January 2012
  5. April 2010 Rightmove Overseas Search Report