Rightmove Overseas Search Report December 2011

Monday, 16th January, 2012 by Tom Whale

Buyers eye up Eurozone properties as Euro loses value

Highlights

  • 56.4% of locations saw an increase in searches,43.4% of locations saw a decrease in searches and 0.08% no change
  • France remains most popular country but gap is closing with Spain
  • 4 Spanish regions in top 10 climbers
  • India emerges into top 20 most searched for countries
  • Investment destinations such as Germany continue to perform well
  • Turkey and Bulgaria are the biggest fallers of 2011 in the top 20 country chart


Commentary

Commenting on the climbers and fallers in this month’s search chart Shameem Golamy, Head of Rightmove Overseas said:

“With the Euro falling to a 15 month low against the pound, we saw many UK buyers look at property in the Eurozone with renewed enthusiasm in December. Spain has been one of the main beneficiaries, where the little known region of Extremadura rose by 55% in searches in December. This could down to aspirational buyers pursuing their own ‘off the beaten track’ Spanish retirement dream home alongside increased advertiser activity in those areas.

Germany continues to perform well, with the Rheinland-Pfalz region of Germany increasing by 29% in December. Countries not to come out of 2011 that well are Turkey and Bulgaria, having dropped 5 and 4 places respectively year on year in our top 20 countries chart.”

Charles Purdy, Director at Smart Currency Exchange , said:

"The euros recent weakness against sterling has certainly helped increase interest in the euro zone especially in the ever popular markets of France and Spain. Over the last six months sterling has gained nearly 10% against the euro which is a saving of £30,000 when you are buying your €350,000 property in the South of France.

Will the euro weaken further? Difficult to say as we wait for the politicians and their resolution to the euro zone debt crisis. A significant reversal with sterling weakening against the euro seems unlikely though."

Download the full report including data tables here

Search Data Highlights

Top 10 Climbers and Fallers this month (areas with > 100 searches a day)

Top 10 Climbers

% Change Searches

Chart Position

Chart Change

Top 10 Fallers

% Change Searches

Chart Position

Chart Change

Valencia , Spain

111.80%

47

41

 

British Columbia, Canada

-40.50%

168

-48

Valencia and Costa Del Azahar, Spain

56.19%

33

24

 

Victoria, Australia

-32.82%

85

-19

Extremadura, Spain

55.24%

186

80

 

New South Wales,
Australia

-25.84%

53

-14

Bourgogne, France

42.92%

136

47

 

Sachsen-Anhalt, Germany

-24.24%

203

-26

Rheinland-Pflaz, Germany

28.91%

83

17

 

Dordogne,France

-23.43%

45

-12

Tenerife, Spain

23.23%

90

14

 

Queensland, Australia

-22.23%

65

-11

Mazowieckie, Poland

22.22%

112

22

 

Centre, France

-20.56%

196

-21

Haute-Savoie, France

19.56%

93

15

 

Paphos, Cyprus

-20.47%

64

-9

Alps (Alpes), France

15.05%

41

8

 

Sardegna, Italy

-20.40%

142

-16

Los Angeles County, United States of America

14.71%

126

14

 

Canterbury, New Zealand

-19.20%

143

-16

Top 10 Trending* Searches this month (areas with > 100 searches a day)

These are the locations showing the most consistent positive performance in searches on Rightmove Overseas.

Destination

Area

% Change Searches

Chart Position

Monthly Chart Change

Quarterly Chart Change

Yearly Chart Change

Chart
Trend

Extremadura

Spain

55.24%

186

80

168

135

56

Podkarpackie

Poland

-1.03%

200

6

129

2621

43

Lubelskie

Poland

1.29%

194

10

115

3942

38

Sachsen-Anhalt

Germany

-24.24%

203

-26

105

7

35

Wielkopolskie

Poland

-5.94%

184

5

103

471

34

Oberbayern

Germany

-3.54%

127

1

98

385

33

Mazowieckie

Poland

22.22%

112

22

77

309

26

Slaskie

Poland

10.86%

189

19

69

1564

23

Rheinland-Pfalz

Germany

28.91%

83

17

70

113

23

Dolnoslaskie

Poland

-2.78%

176

8

65

452

22

*Chart Trend is a rolling average of the three previous monthly changes in chart position

 

You can download the full Rightmove Overseas Search Report from our blog including Top 40 locations, Top 20 countries with regional breakdowns for Spain, France, Italy, Portugal and the USA.


Editors Notes

This data is compiled from searches made by users of www.rightmoveoverseas.co.uk during the period 1st December to 31st December 2011. Our website records explicit searches that users make for locations chosen from our map based search, or that are entered into search fields and includes tourist regions we have defined for ease of recognition.

  • % Change Searches is the % change in searches on the previous month
  • Chart position is absolute and determined by aggregate search volume for that location i.e. all the explicit searches for the location plus any explicit searches for sub-regions of the location e.g. Searches for ‘France’ include searches for ‘Paris’.
  • Monthly Chart Change is the difference in chart position on the previous month.
  • Quarterly Chart Change is the difference in chart position from 3 months ago.
  • Yearly Chart Change is the difference in chart position from 12 months ago.
  • Chart Trend is a rolling average of the three previous monthly changes in chart position.

The data in this report does not constitute specific advice, forecasts or recommendations and is for general interest only. Readers must perform their own research and seek independent professional advice before making any decision to purchase or invest in property abroad.

About Rightmove Overseas

Rightmove Overseas is part of Rightmove.co.uk, the UK’s number one property website and advertises properties for sale in over 90 countries around the globe from agents, developers and owners. On average, Rightmove Overseas receives 80,000 unique visitors a week and generates over 2,000,000 overseas property searches a month for advertisers. Visit us at www.rightmoveoverseas.co.uk.

You may also like these related posts:

  1. Rightmove Overseas Search Report November 2011
  2. October 2011 Rightmove Overseas Search Report
  3. December 2010 Rightmove Overseas Search Report
  4. May 2011 Rightmove Overseas Search Report
  5. September 2011 Rightmove Overseas Search Report