Rightmove Overseas Search Report December 2011
Buyers eye up Eurozone properties as Euro loses value
Highlights
56.4% of locations saw an increase in searches,
43.4% of locations saw a decrease in searches and
0.08% no change -
France remains most popular country but gap is closing with Spain -
4 Spanish regions in top 10 climbers -
India emerges into top 20 most searched for countries -
Investment destinations such as Germany continue to perform well
Turkey and Bulgaria are the biggest fallers of 2011 in the top 20 country chart
Commentary
Commenting on the climbers and fallers in this month’s search chart Shameem Golamy, Head of Rightmove Overseas said:
“With the Euro falling to a 15 month low against the pound, we saw many UK buyers look at property in the Eurozone with renewed enthusiasm in December. Spain has been one of the main beneficiaries, where the little known region of Extremadura rose by 55% in searches in December. This could down to aspirational buyers pursuing their own ‘off the beaten track’ Spanish retirement dream home alongside increased advertiser activity in those areas.
Germany continues to perform well, with the Rheinland-Pfalz region of Germany increasing by 29% in December. Countries not to come out of 2011 that well are Turkey and Bulgaria, having dropped 5 and 4 places respectively year on year in our top 20 countries chart.”
Charles Purdy, Director at Smart Currency Exchange , said:
"The euros recent weakness against sterling has certainly helped increase interest in the euro zone especially in the ever popular markets of France and Spain. Over the last six months sterling has gained nearly 10% against the euro which is a saving of £30,000 when you are buying your €350,000 property in the South of France.
Will the euro weaken further? Difficult to say as we wait for the politicians and their resolution to the euro zone debt crisis. A significant reversal with sterling weakening against the euro seems unlikely though."
Download the full report including data tables here
Search Data Highlights
Top 10 Climbers and Fallers this month (areas with > 100 searches a day)
Top 10 Climbers |
% Change Searches |
Chart Position |
Chart Change |
Top 10 Fallers |
% Change Searches |
Chart Position |
Chart Change |
|
Valencia , Spain |
111.80% |
47 |
|
British Columbia, Canada |
-40.50% |
168 |
|
|
Valencia and Costa Del Azahar, Spain |
56.19% |
33 |
|
Victoria, Australia |
-32.82% |
85 |
|
|
Extremadura, Spain |
55.24% |
186 |
|
New South Wales, |
-25.84% |
53 |
|
|
Bourgogne, France |
42.92% |
136 |
|
Sachsen-Anhalt, Germany |
-24.24% |
203 |
|
|
Rheinland-Pflaz, Germany |
28.91% |
83 |
|
Dordogne,France |
-23.43% |
45 |
|
|
Tenerife, Spain |
23.23% |
90 |
|
Queensland, Australia |
-22.23% |
65 |
|
|
Mazowieckie, Poland |
22.22% |
112 |
|
Centre, France |
-20.56% |
196 |
|
|
Haute-Savoie, France |
19.56% |
93 |
|
Paphos, Cyprus |
-20.47% |
64 |
|
|
Alps (Alpes), France |
15.05% |
41 |
|
Sardegna, Italy |
-20.40% |
142 |
|
|
Los Angeles County, United States of America |
14.71% |
126 |
|
Canterbury, New Zealand |
-19.20% |
143 |
|
Top 10 Trending* Searches this month (areas with > 100 searches a day)
These are the locations showing the most consistent positive performance in searches on Rightmove Overseas.
Destination |
Area |
% Change Searches |
Chart Position |
Monthly Chart Change |
Quarterly Chart Change |
Yearly Chart Change |
Chart |
Extremadura |
Spain |
55.24% |
186 |
|
|
|
|
Podkarpackie |
Poland |
-1.03% |
200 |
|
|
|
|
Lubelskie |
Poland |
1.29% |
194 |
|
|
|
|
Sachsen-Anhalt |
Germany |
-24.24% |
203 |
|
|
|
|
Wielkopolskie |
Poland |
-5.94% |
184 |
|
|
|
|
Oberbayern |
Germany |
-3.54% |
127 |
|
|
|
|
Mazowieckie |
Poland |
22.22% |
112 |
|
|
|
|
Slaskie |
Poland |
10.86% |
189 |
|
|
|
|
| Rheinland-Pfalz | Germany |
28.91% |
83 |
|
|
|
|
Dolnoslaskie |
Poland |
-2.78% |
176 |
|
|
|
|
*Chart Trend is a rolling average of the three previous monthly changes in chart position
You can download the full Rightmove Overseas Search Report from our blog including Top 40 locations, Top 20 countries with regional breakdowns for Spain, France, Italy, Portugal and the USA.
Editors Notes
This data is compiled from searches made by users of www.rightmoveoverseas.co.uk during the period 1st December to 31st December 2011. Our website records explicit searches that users make for locations chosen from our map based search, or that are entered into search fields and includes tourist regions we have defined for ease of recognition.
- % Change Searches is the % change in searches on the previous month
- Chart position is absolute and determined by aggregate search volume for that location i.e. all the explicit searches for the location plus any explicit searches for sub-regions of the location e.g. Searches for ‘France’ include searches for ‘Paris’.
- Monthly Chart Change is the difference in chart position on the previous month.
- Quarterly Chart Change is the difference in chart position from 3 months ago.
- Yearly Chart Change is the difference in chart position from 12 months ago.
- Chart Trend is a rolling average of the three previous monthly changes in chart position.
The data in this report does not constitute specific advice, forecasts or recommendations and is for general interest only. Readers must perform their own research and seek independent professional advice before making any decision to purchase or invest in property abroad.
About Rightmove Overseas
Rightmove Overseas is part of Rightmove.co.uk, the UK’s number one property website and advertises properties for sale in over 90 countries around the globe from agents, developers and owners. On average, Rightmove Overseas receives 80,000 unique visitors a week and generates over 2,000,000 overseas property searches a month for advertisers. Visit us at www.rightmoveoverseas.co.uk.
You may also like these related posts:
- Rightmove Overseas Search Report November 2011
- October 2011 Rightmove Overseas Search Report
- December 2010 Rightmove Overseas Search Report
- May 2011 Rightmove Overseas Search Report
- September 2011 Rightmove Overseas Search Report
