Rightmove Overseas Search Report March 2012

Wednesday, 18th April, 2012 by Tom Whale

Spain Remains Number One and Investors Eye Up USA Destinations

Highlights

  • 56.96% of locations saw an increase in searches ,42.96% of locations saw a decrease in searches and 0.09% no change
  • Interest in the US State of Georgia increases 66%
  • India climbs to 17 in the rankings
  • French areas of Brittany, Cotes-d’Armor and Morbihan all increase in popularity
  • Top 7 most searched for countries stay the same
  • Malta and Turkey fall as the Indian market gains traction in the UK
  • Austrian regions of Tirol and Salzburg fall in searches


Commentary

Commenting on the climbers and fallers in this month’s search chart Shameem Golamy, Head of Rightmove Overseas said:

Spain firmly remains the number 1 destination for UK buyers looking to purchase properties abroad. Traditional resorts such as Benidorm, Villamartin and Torrevieja have all seen an upsurge in interest, probably down to the Brits who like to look for property where they holiday. Other European destinations, Brittany, Sicily and the Italian Lakes have also seen increased levels of property interest.

On the other side of the Atlantic, the US state of Georgia has caught the eye of UK based investors, with searches rising 66% month on month. Pre-tenanted 3 bedroom properties start from as little as £30,000 so it’s no real surprise to see why. March also saw a decline in interest in ski destinations, mainly due to buyer’s thoughts turning to warmer summer destinations.”

Charles Purdy, Managing Director at Smart Currency Exchange , said:

“Sterling continues to hold above the €1.20/£1 level which has increased interest in the Euro zone countries such as France and Spain. Spain is particularly popular given the opportunity for property bargains. We have also seen increasing interest in India as the InR/£ exchange rate is above the 80 level following sterling strength.”

Download the full report including data tables here

Search Data Highlights

Top 10 Climbers and Fallers this month (areas with > 100 searches a day)

Top 10 Climbers

% Change Searches

Chart Position

Chart Change

Top 10 Fallers

% Change Searches

Chart Position

Chart Change

Georgia, United States of America

66.72%

231

106

 

Valencia, Spain

-57.92%

136

-53

Aragón, Spain

30.16%

183

49

 

Valencia and Costa del Azahar, Spain

-36.55%

72

-21

Sicilia, Italy

22.12%

118

24

 

Rheinland-Pfalz, Germany

-36.10%

140

-30

Victoria, Australia

17.66%

57

12

 

Perth, Australia

-35.00%

223

-56

Lakes, Italy

16.82%

198

36

 

Sydney, Australia

-26.95%

220

-40

Centre, France

12.94%

181

29

 

Fuertuventura, Spain

-21.87%

214

-30

Morbihan, France

12.76%

144

20

 

Gran Canaria, Spain

-21.62%

137

-11

Côtes-d`Armor, France

10.23%

188

34

 

Osceola County, United States of America

-21.55%

194

-17

Mazowieckie, Poland

9.00%

186

23

 

Tirol, Austria

-21.35%

229

-33

Var, France

8.55%

158

17

 

Salzburg, Austria

-20.81%

119

-14

Top 10 Trending* Searches this month (areas with > 100 searches a day)

These are the locations showing the most consistent positive performance in searches on Rightmove Overseas.

Destination

Area

% Change Searches

Chart Position

Monthly Chart Change

Quarterly Chart Change

Yearly Chart Change

Chart
Trend

Sydney

Australia

-26.95%

220

-40

217

9

72

Perth

Australia

-35.00%

223

-56

209

38

70

Georgia

United States of America

66.72%

231

106

153

113

51

South Australia

Australia

-11.47%

103

-1

121

23

40

Jávea-Xábia

Spain

0.30%

184

10

104

0

35

Aragón

Spain

30.16%

183

49

106

31

35

Benidorm

Spain

-11.69%

211

-7

102

-25

34

Villamartin

Spain

-13.29%

206

-9

89

30

30

Torrevieja

Spain

-8.83%

196

2

81

23

27

Vilamoura

Portugal

-7.38%

197

3

81

1

27

*Chart Trend is a rolling average of the three previous monthly changes in chart position

 

You can download the full Rightmove Overseas Search Report from our blog including Top 40 locations, Top 20 countries with regional breakdowns for Spain, France, Italy, Portugal and the USA.


Editors Notes

This data is compiled from searches made by users of www.rightmoveoverseas.co.uk during the period 1st March to 31st March 2012. Our website records explicit searches that users make for locations chosen from our map based search, or that are entered into search fields and includes tourist regions we have defined for ease of recognition.

  • % Change Searches is the % change in searches on the previous month
  • Chart position is absolute and determined by aggregate search volume for that location i.e. all the explicit searches for the location plus any explicit searches for sub-regions of the location e.g. Searches for ‘France’ include searches for ‘Paris’.
  • Monthly Chart Change is the difference in chart position on the previous month.
  • Quarterly Chart Change is the difference in chart position from 3 months ago.
  • Yearly Chart Change is the difference in chart position from 12 months ago.
  • Chart Trend is a rolling average of the three previous monthly changes in chart position.

The data in this report does not constitute specific advice, forecasts or recommendations and is for general interest only. Readers must perform their own research and seek independent professional advice before making any decision to purchase or invest in property abroad.

About Rightmove Overseas

Rightmove Overseas is part of Rightmove.co.uk, the UK’s number one property website and advertises properties for sale in over 85 countries around the globe from agents, developers and owners. On average, Rightmove Overseas receives 80,000 unique visitors a week and generates over 2,500,000 overseas property searches a month for advertisers. Visit us at www.rightmoveoverseas.co.uk.

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