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A LETTER FROM THE CEO

Dubai today presents a once-in-a-lifetime opportunity to be part of one of the world’s most
unprecedented success stories of our times. Grounded in rock-solid market fundamentals, it is a story
that is very much being written every day. Dubai has consistently proven its long-term ability to attract
new residents and foreign investment in large volumes by offering unmatched infrastructure and
world-class living standards.

With real estate being a major cornerstone of this booming city’s economy, fäm Properties works
tirelessly to redefine how the UAE views our industry. It is a sad truth that real estate agents here are
often the pariahs everyone loves to hate and in our experience, the industry’s reputation is often
well-deserved.

At fäm, our approach and ethics are not just talk. Our real estate consultants are people who aspire to go
home after a hard day’s work with their heads held high. Not only because we made (or saved) our
clients more money than they ever expected, but because we did so in a way that would make our
families and colleagues proud. And we have the results and reputation to prove it.

SO HOW DO WE DO IT? WE FOCUS ON THREE CORE
ELEMENTS:

Better values. We are zealously focused on honesty as our primary value. We regularly turn away
opportunities because the deals are not in line with our values. As a result of this, our clients have learned
to trust us. This explains why majority of our business comes from referrals and repeat buyers.

Better technology. We have invested heavily in our own, proprietary, Oracle-based technology
infrastructure that is so far ahead of the market that our agents and our clients have an unmatched
advantage in any deal. They enter every transaction far better informed than anyone else in the room.

Better results. I started fäm Properties in March of 2009 at the very depth of the global economic crisis
and the real estate collapse in the UAE. Together with an incredible team, we have consistently guided
our clients toward unparalleled deals and away from sub-standard or unsustainable ones.

Today, we stand tall and proud amongst some of the biggest corporate players in the industry. Backed by
a healthy client portfolio that includes the wealthiest investors in the Middle East, it is my sincere hope
that you too will offer us the opportunity to redefine your expectations of the UAE’s real estate industry.

We hope to experience this exciting phase of Dubai’s exponential growth together.

We look forward to meeting you.

Fateh Al-Msaddi
CEO
fäm Group/fäm Properties

Contact details

Ofice no. 303 & 304, Building no. 113, Bay Square, Business Bay P.O Bo no. 215088 Dubai

Tel: 03339 391487  Local call rate

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