The cheapest seaside locations to enjoy the longest day of the year

  • New Rightmove analysis reveals the latest trends by the coast, as homeowners and renters near seaside areas prepare to enjoy the longest day of the year:
    • Saltcoats in Ayrshire is the cheapest seaside location, with an average asking price of £113,395, less than a third of the Great Britain average of £372,812
    • Skegness in Lincolnshire is the cheapest for renters, with an average asking rent of £659 per month
    • Sandbanks in Dorset is the most expensive seaside area with an average asking price of £2,028,948
  • Bournemouth is the most in-demand seaside area for buyers and Southampton is most in-demand for renters
  • Sandown in the Isle of Wight is the new seaside search hotspot, with searches for homes for sale in the area jumping by 34% in a year, with Preston in Devon second (+20%) and Gourock in Renfrewshire third (+13%)
  • Check out the most viewed home by the coast in Devon: https://www.rightmove.co.uk/properties/134085590#/?channel=RES_BUY

Ahead of the summer solstice, new Rightmove analysis reveals the latest trends by the coast, where homeowners and renters will be enjoying the longest day of the year over the sea today.

Saltcoats in Ayrshire is the cheapest seaside location for buyers looking to enjoy coastal living. The average asking price for a home in Saltcoats is currently £113,395 – less than a third of the average across Great Britain which is now £372,812.

For those looking to rent a home by the coast, Skegness is the cheapest location, with the current average asking rent for a home now £659 per calendar month (pcm), less than half of the Great Britain average of £1,396 pcm.

Meanwhile Sandbanks in Dorset is the most expensive seaside area with an average asking price of £2,028,948, followed by Canford Cliffs (£1,219,804) and Milford-on-Sea (£764,859).

The south coast is the most popular area for home-movers, with Bournemouth the most in-demand area for buyers, while Southampton is most popular with renters.

For buyers at the start of their journey and searching for where they might want to live, Sandown in the Isle of Wight is the new hotspot, with searches for homes available for sale up by 34% compared to last year.

Preston in Devon is second on the list of buyer search hotspots, with searches jumping by 20% compared to last year, and Gourock in Renfrewshire is third (+13%).

For renters, the top hotspot is Scarborough in North Yorkshire, with searches for homes available to rent up by 39% compared to last year, while Saltburn-by-the-Sea in Cleveland is second (+33%) and Walton-on-the-Naze in Essex is third (+30%).

The most viewed home by the coast is a Grade II-listed country house, with unbeatable sea views perfect for enjoying the longest day of the year: https://www.rightmove.co.uk/properties/134085590#/?channel=RES_BUY

Rightmove’s property expert Tim Bannister said: “The significant increase in interest for coastal areas during the pandemic continues to influence many buyer and renter choices for where to live today, particularly with flexible working further away from traditional cities now more of an option for many people.”

Coastal trends

Cheapest seaside locations for buyers

Area Average asking price
Saltcoats, Ayrshire £113,395
Girvan, Ayrshire £121,269
Blackpool, Lancashire £147,244
Fleetwood, Lancashire £154,560
South Shields, Tyne And Wear £162,261

 

Cheapest seaside locations for renters

Area Average asking rent (per calendar month)
Skegness, Lincolnshire £659
Fleetwood, Lancashire £685
South Shields, Tyne And Wear £702
Cleethorpes, Lincolnshire £713
Whitehaven, Cumbria £719

 

Most expensive seaside locations for buyers

Area Average asking price
Sandbanks, Poole, Dorset £2,028,948
Canford Cliffs, Poole, Dorset £1,219,804
Milford On Sea, Hampshire £764,859
Barton On Sea, Hampshire £617,793
Padstow, Cornwall £616,578

 

Most expensive seaside locations for renters

Area Average asking rent (per calendar month)
Sandbanks, Dorset £2,732
Canford Cliffs, Dorset £2,568
Shoreham-By-Sea, West Sussex £1,871
Brighton, East Sussex £1,870
Poole, Dorset £1,678

 

Buyer search hotspots

Area Increase in buyer searches compared to last year
Sandown, Isle Of Wight 34%
Preston, Paignton, Devon 20%
Gourock, Renfrewshire 13%
Ryde, Isle Of Wight 10%
Shanklin, Isle Of Wight 10%

 

Renter search hotspots

Area Increase in renter searches compared to last year
Scarborough, North Yorkshire 39%
Saltburn-By-The-Sea, Cleveland 33%
Walton-On-The-Naze, Essex 30%
Filey, North Yorkshire 23%
St. Ives, Cornwall 18%

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