It’s All In The Image

If a picture paints a thousand words, what are the photos of your property saying?


One of the simplest pieces of advice we give to both property owners and agents is to always ensure the images you add to a Rightmove listing are the of the highest possible quality you can provide, taken in the best possible conditions and at the most flattering angles.


Whilst it is certainly beneficial to have a perfectly presented property from the word go, ensuring that you are capturing buyer interest from the moment you appear on the website, it is also never too late to consider updating your existing ones.


Subtle differences, really can make all the difference

Below are two different images of the same kitchen that were each used as the main image for the Rightmove listing for this property. Image one was used for the first 28 days of marketing and image two for the second 28 days of advertising.

Of these two images, can you guess which resulted in x4 more enquiries for this property, compared to the other?
(Answer below)


Image 1:

Image 2:

Answer: Image 2


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