What the average asking price buys across Great Britain

  • New analysis from the UK’s largest property platform Rightmove reveals what buyers can get for the current average asking price of a home, at approximately £378,000 
  • The analysis shows that in some areas, buyers can find five-bedroom homes for around the national average asking price, whereas in other areas it is only a flat or studio that buyers can afford 
  • There are clear regional differences, with buyers in Scotland and the north typically able to afford larger family homes, while in London and parts of the south, the same budget is more likely to buy a flat 
  • In North Lanarkshire, buyers can find a five-bedroom detached house for an average asking price of £376,052 
  • In Charnwood, Nottingham and County Durham, buyers can find five-bedroom semi-detached homes for around the same price 
  • However, in parts of London, £378,000 typically buys just a studio or one-bedroom flat, including in Richmond upon Thames, Tower Hamlets and Hackney 

 

New analysis from the UK’s largest property platform Rightmove reveals what buyers can get for the current average asking price of a home, at approximately £378,000.  

 

Rightmove has looked at what this budget can buy in different local areas, based on current homes listed for sale. 

 

The analysis highlights clear regional differences in what buyers can typically afford for this budget. In Scotland and the north an average-priced home can stretch to a four or even five-bedroom property in some areas.  

 

By contrast, in London and parts of the South East, the same budget is more commonly associated with smaller homes, such as flats or one-bedroom properties.  

 

In North Lanarkshire, the average asking price of a five-bedroom detached house is £376,052, slightly below the national average.  

 

In Charnwood, buyers can find a five-bedroom semi-detached house for an average of £377,605, while in Nottingham, a five-bedroom semi-detached home averages £370,786. 

 

There are also larger family homes available for below the national average in parts of the North and Midlands.  

 

In County Durham, the average asking price of a five-bedroom semi-detached home is £367,424, while in Liverpool, a five-bedroom terraced house averages £356,357. 

 

In Kirklees, buyers can find a five-bedroom terraced home for £359,308, and in East Riding of Yorkshire, a five-bedroom terraced house averages £337,642. 

 

The new analysis highlights how far the same budget can stretch in different parts of the country. While buyers can find five-bedroom houses for around the national average in some areas, in parts of London and the South East, a similar budget is more likely to buy a flat. 

 

In Tower Hamlets, the average asking price of a studio flat is £357,556, while in Hackney, a studio flat averages £341,021. 

 

In Richmond upon Thames, a one-bedroom flat has an average asking price of £362,322, while in Haringey, a one-bedroom flat averages £345,677.  

Colleen Babcock, Rightmove’s property expert says: “Buyers are weighing up value more carefully in the current market, and this analysis shows just how much variation there can be in what the same budget buys in different parts of Britain. For some movers, the price of an average home could mean a flat in a more expensive city market, while in other areas it could stretch to a much larger family home. 

 

“With the number of homes for sale at historically high levels for this time of year, homes that feel well-priced for their size, location and condition are more likely to stand out. Affordability remains a key driver of buyer behaviour, and many movers are taking the time to compare what they can get for their budget before making a decision.” 

 

What £378k buys you across the country 

 

Region  What £378,000 buys you   Average asking price (May 26) 
East Midlands  4-bed semi-detached   £335,423 
East of England  3-bed semi-detached  £377,448 
London  1-bed flat  £369,305 
North East  4-bed detached   £369,075 
North West  4-bed semi-detached  £377,202 
Scotland  4-bed detached  £376,893 
South East  3-bed flat  £375,917 
South West  3-bed flat  £348,836 
Wales  4-bed semi-detached  £341,098 
West Midlands  4-bed semi-detached  £376,768 
Yorkshire and The Humber  4-bed semi-detached   £347,104 

 

 

Where money goes furthest  

Area  Region  What £378,000 buys you   Average asking price (May 26) 
North Lanarkshire  Scotland  5-bed detached house  £376,052 
County Durham  North East  5-bed semi-detached house  £367,424 
Nottingham  East Midlands  5-bed semi-detached house  £370,786 
Charnwood  East Midlands  5-bed semi-detached house  £377,605 
East Riding of Yorkshire  Yorkshire and The Humber  5-bed terraced house  £337,642 
Liverpool  North West  5-bed terraced house  £356,357 
Kirklees  Yorkshire and The Humber  5-bed terraced house  £359,308 
South Tyneside  North East  4-bed detached house  £378,048 
Leicester  East Midlands  4-bed semi-detached house  £377,173 
Worcester  West Midlands  4-bed semi-detached house  £377,175 

 

Where money stretches the least 

Area  Region  What £378,000 buys you   Average asking price (May 26) 
Tower Hamlets  London  Studio  £357,556 
Lambeth  London  Studio  £347,980 
Hackney  London  Studio  £341,021 
Southwark  London  Studio  £327,746 
Camden  London  Studio  £324,470 
Wandsworth  London  Studio  £322,928 
Islington  London  Studio  £302,859 
Hammersmith and Fulham  London  Studio  £273,512 
Richmond upon Thames  London  1-bed flat  £362,322 
Haringey  London  1-bed flat  £345,677 

 

ENDS 

 

Notes to Editors: 

  • The analysis looks at homes currently listed for sale on Rightmove, grouping listings by local authority, property type and number of bedrooms. Areas with fewer than 25 listings have been excluded
     

About Rightmove 

  • Rightmove has the UK’s largest selection of properties for sale and to rent, adds more listings than anyone else 
  • Latest view from Comscore is over 80% of all time spent on property portals is on Rightmove, and latest view from SimilarWeb is over 70% of time spent on property portals in the UK is on Rightmove (two datasets used across the industry to track time spent on portals) 
  • Rightmove’s vision is to give everyone the belief that they can make their move by giving people the best place to turn and return to for access to tools and expertise to make it happen 
  • Users can search Rightmove for residential resale, new homes, rentals, built for rent, commercial property and overseas properties. Rightmove also provide an extensive range of tools and information assisting their home moving journey, including but not limited to: local sold prices, online property valuation, agent visit requests, moving guides, mortgage in principle certification, renovation calculator, extension explorer, home services for renters like utilities, media and insurance, school information, moving guides and sustainability information 
  • Partners (Rightmove’s customers) include the following key groups: estate agents, letting agents, new homes developers, rental operators, commercial property operators, overseas property agents, financial services operators and home services providers for insurance, utilities and media 
  • Using the UK’s largest housing datasets, we issue a number of regular reports to track housing market indicators: our monthly House Price Index (established 2002), quarterly Rental Trends Tracker (established 2015), weekly Mortgage Rates Tracker (established 2023) and quarterly Commercial Insights Tracker (established 2024). Historical data is available on request 
  • Founded in 2000, Rightmove listed on the London Stock Exchange in 2006 and is a member of the FTSE 250 index 

Contact our press team

Email: press@rightmove.co.uk

Financial PR team

Sodali: Rob Greening / Elly Williamson
Tel: 0207 250 1446
Email: rightmove@sodali.com