The George Inn The Square, BA12

About The Pub to Rent

The George Inn is a very well-known building whose characterful appearance reflects its 400 year old history. According to local records, in 1651 King Charles II stayed at this pub on his way from Trent to Heale House, whilst fleeing after his defeat at the Battle of Worcester. Today, The George retains its rustic charm with cosy seating, a relaxed dining area and an impressive log fire for guests to enjoy.

This is a multi-faceted business offering letting accommodation, quality food, a friendly locals bar and meeting facilities. The pub offers guests two separate dining areas in the main bar and there is an additional separate room perfect for overflow or private dining, breakfast, functions, or meetings.

The public areas are:- the main bar, which has flagstone floors and a large traditional open fire; a carpeted restaurant with two feature, but non-functional fireplaces; a separate dining room off the main corridor from the front to the rear of the pub, which can seat up to 24 guests or provide space for meetings and private functions. The George benefits from 8 well appointed en-suite guest bedrooms, an outside seating area and a car park.

Location - Mere

The George Inn is located in the centre of Mere, an idyllic market town perfectly positioned beneath the South Wiltshire Downs, and just two minutes' drive off the A303; a perfect halfway point for guests travelling between London and the South West. Mere borders the Cranborne Chase Area of Outstanding Natural Beauty (AONB) and the surrounding picturesque countryside is extremely popular with walkers, cyclists and dog-walkers.

The pub benefits from being in close proximity to many local attractions, including Longleat House and Safari Park, National Trust's Stourhead House and gardens, and the Hall & Woodhouse Brewery, as well as several local wedding venues.

Private Accommodation

The George has a large, one bedroomed flat with its own lounge, kitchen and bathroom. At present, it is only linked to the rest of the building by electricity and water, however there is provision for a landline telephone link to the rest of the pub and the wiring for a TV aerial.

Double bedrooms - 1

Lounge - 1

Private kitchen - Yes

Bathrooms - 1

"We are seeking a well funded community focused Business Partner with bags of personality to drive this beautiful town centre pub with rooms. We would welcome experienced hospitality operators with lots of fresh ideas who would love to build on this already great business, could that be you."

Izzy Hersom

Business Development Partner, South West Region

Top Line Figures

Rent: Turnover rent 8.5%
Initial Investment: minimum £30,000
Fair Maintainable Trade* (FMT) Turnover: £630,000 per annum

Full Investment Breakdown ?
Deposit: £7,500
Training Fee: £1,200 incl. VAT
Change of DPS Fee: £330 incl. VAT
Digital Assets Fee: £200 incl. VAT
Working Capital: £30,000 Est
Fixtures & Fittings: TBC (Inventory is an estimate net of VAT. Loan facilities are available for the purchase of fixtures and fittings).

Additional Information
Estimated Wet/Dry/Accommodation Split: 47%/33%/20%
Business Rates: Approx. £11,066
Available From: Immediately

Estimated Fair Maintainable Volumes 290HL
Estimated Volumes Split:

247 HL Beer and Cider
2250 Litres Wine
121 Litres Spirits
2000 Litres Soft Drinks & Minerals

Trade

The George currently has a seasonal uplift in trade, with the busiest months from March to October, and with the lunchtime trading period attracting the highest volume of guests, particularly from June to the end of September. The guest base tends to be predominantly mature professionals with a good disposable income, looking for high quality food and a drink in relaxed atmosphere. There currently tends to be more couples than families, and more passing trade from visitors than local trade.