Priory Avenue, Reading

Farmer & Dyer has been leading the way in residential sales, lettings and property management in the Caversham area since 2001.

Our relentless ambition and innovation have shaped us into a multi-award-winning agency.

We've sold and let thousands of properties over the years. It's our collective experience and personable approach to helping people make their next move that sets us apart from the competition.

In fact, we've been the top selling agent in the RG4 postcode since 2001 - no one has sold more property locally than us.

With a strong brand name and company image we have become one of the most recognised and prominent estate agents throughout the greater Reading area. We have literally sold hundreds of homes and our collective experience surpasses all our competitors in the area.

1. EXPERIENCED AND LARGEST SALES TEAM

Our dedicated senior staff members manage every property individually from start to finish and are backed up by an experienced team of six. This means you will receive a more individual approach with better feedback and closer personal attention.

2. MOST STOCK = MORE BUYER ENQUIRIES

We consistently list the most property in our target market and invest more heavily on the major property portals, including premium listings capturing the lucrative London market, meaning we attract more daily response & enquiries.

3. ADJACENT LETTINGS OFFICE

Our busy sales office is complimented by our highly regarded Lettings division, providing an alternative solution should you decide to let.

We have exclusive access to a huge investor client list of existing landlords and primary access to many existing tenants wishing to buy.

4. MARKETING AT ITS BEST

Professional Photography, Detailed Floorplans, Video Tours and Drone Photography add an extra dimension in our quest to maximise interest and achieve optimum price.

All this comes as standard for every instruction. We carefully invest in every property we market, ensuring you are getting full value for money.

5. REPUTATIONS ARE NOT BUILT OVERNIGHT

You will be selling through one of the most established and respected names in the local property arena with a proven, successful track record spanning many years.

Insightful - Approachable - Dependable

Enthusiastic, dedicated and loyal, our experienced and professional team is by your side throughout your property journey.

Our team is the reason we're award-winning too - consistently featured in the top 5% of all estate agency offices in the UK, according to the Best Estate Agency Guide.

Any agent can sell and let properties, but it takes teamwork and exceptional customer service to be recognised as among the best in the industry.

Professional photography, detailed floorplans, quality virtual tours and drone photography, where necessary, are all part of the Farmer & Dyer service. Our marketing is far from standard; we go above and beyond to create tailored solutions that attract the right buyer - not just any buyer.

We know that the first two weeks are an important 'golden window' for attracting interest in a property, so we don't waste any time in proactively marketing your home, contacting our exclusive database of ready-and-waiting buyers and maximising the exposure of your property.

With decades of property experience, we know what it takes to get your property deal over the line.

Our conversion rate from initial sale to successful completion is far and away above the national average because of the importance we place in the detail from the beginning.

Managing the timescale expectation is vital; binding the transaction with expertise and determination, plus an element of diplomacy, are all essential skills to successfully completing a sale.

Our in-house, dedicated team will take care of the process on your behalf, from qualifying the buyer and negotiating the best price for you, to acting swiftly and diligently to ensure everything keeps moving.

Of course, we'll keep in touch with you throughout, from day one to the final handover of keys.

We strive to offer a great service and there are literally hundreds of genuine top reviews but occasionally we don't score as high  and we learn where we can improve and enhance our operation.

After running our business for over 21 years we are grateful to be regularly recommended by many happy clients, local businesses, solicitors and by relocation companies.

Also, don't forget our 'Recommend a Friend' scheme - If you have a family member, friend or work colleague who are looking to sell or rent their property locally, then please pass their details through to us and once their deal has completed we will send you a £100 John Lewis voucher.

Our long standing commitment to the area is there for all to see and our success is measured by the satisfaction and loyalty of our clients whose interests are at the forefront of every transaction.

We are members of The Property Ombudsman and ARLA.